Entrepreneurs who are considering an acquisition typically have a solid exit plan in place, but many tend to overlook the importance of a strong data led strategy. As digital assets are transferred during an acquisition, it is crucial for companies to explicitly state the condition of their data. A robust data strategy can help entrepreneurs make informed decisions about their business and ensure that their digital assets are properly maintained and utilized throughout the acquisition process. By prioritizing a data led strategy, entrepreneurs can improve their chances of a successful acquisition and ensure a smoother transition for all parties involved.